As I trudge up and down the Northern Line from Old St to Kings Cross/Euston, Beth Ditto occasionally stares at me from advertising posters. The posters are not just in Old St (see also under the bridge where Old St meets Kingsland Rd and Shoreditch High Street) but in Kings Cross station.
From my recent misadventure into advertising I can tell you this means that the record label are directing their media buyers to advertise to the GENERAL PUBLIC as well as the trendies in Old St, foisting fat lesbian activism on unsupecting ordinary folk. Revolution grrl style now through mass media. Hurrah! (I think?)
UPDATE: So that's who is buying the advertising space! There I was hoping all the cash would be flowing to the pockets of my beloved KRS...
http://www.pitchforkmedia.com/article/news/41616/The_Gossip_Sign_to_Columbia
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